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🧙‍♂️ Insert variables into a URL

Written by etienne.dubujet

Updated at September 22nd, 2025

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Table of Contents

How to pass parameter during API call?

When creating a template, you can insert a URL Link . You can add a variable to the end of the URL to customize the link for each recipient.

 

Please note:

  • The variable must be at the very end of the URL.
  • The URL must contain at least the domain name, e.g. https://{{url_variable}} does not work, but https://app.getsimio.com/campaigns/{{url_variable}} does
 

 

How to pass parameter during API call?

When you trigger your flow via an API call , you can fill in this JSON body

{
    "phone": "{{ phone_number }}"
    "params": {
	    "url": "{{ your_variable }}"
    }
}

 

{{ your_variable }} can be either the full link, e.g. https://app.getsimio.com/campaigns/123456789 , or just the variable: 123456789

 

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